Our story begins in the 1860s, when John B. Stetson was prospecting for gold in the Colorado Rockies and, struck by a sudden rainstorm, quickly fashioned a felt hat for protection. More than a century and a half later, John B.’s pioneering legacy and commitment to quality live on in everything we make.
Crafted to last
Legendary Quality
From start to finish, our classic caps are cut and sewn by hand using time-tested techniques and high-quality fabrics in weights and colors for every season. The result? A cap that is truly classic—designed and crafted to stand the test of time.
Worn the world over
Singular Style
Our classic caps are iconic, and yet each is truly unique—because no two Stetsons are ever worn the same way. Put one on, and you’re joining a community of true individuals unified in their appreciation of enduring quality and style that transcends trend.